Hamad Al -Hajri: The campaign is not just a competition but a message of thanks to our customers and confirms that innovation is still able to be inspiring
Five withdrawals and draw for the grand prize 15 October 2025
Each request of 50 riyals and more gives the customer a ticket to enter the clouds and the more requests increase the chances of winning
Snono, the fastest growing national application in the field of technology and electronic commerce, has announced the launch of its largest campaign ever: “Millions are waiting for you”, which represents an elaborate mixture of innovation, art, and the societal message, and came to put a new ceiling for brand campaigns in the region, in an unprecedented step in the world of digital marketing inside Qatar, by giving customers the opportunity to win more than 5 million riyals Qatari, including the Grand Prix of 2 million Qatari riyals, for the implementation of their daily requests through the Sinonu application.
The company stated in a statement that the “Millions awaiting You” campaign comes on the occasion of the 5 -year anniversary of the establishment of Snono, and accordingly the company decided to reward its customers with the largest prizes in its history, through cash prizes that will be awarded to 25 happy luck through 5 consecutive withdrawals, the first of which is June 10, the end of which is October 15, 2025.
The company indicated that the first withdrawal on June 10 includes 5 winners each of them 100 thousand Qatari riyals, while the withdrawal of July also includes 5 winners of each of them 100 thousand Qatari riyals, as well as August withdrawal and September withdrawal, while the last withdrawal and closing will be on October 15 with one winner of a major prize of 2 million Qatari riyals and 4 other winners each of them 250 thousand Qatari riyals. Regarding the conditions for participation in the withdrawals, Snowno said that each request worth 50 riyals and more gives the customer one ticket to enter the clouds. The higher the requests, the greater the chances of winning.
An integrated story of creativity
The “Millions awaiting You” campaign represents an integrated story of creativity, drama and community participation, which started with a series of leaks on social media for internal tension scenes at the company’s headquarters and mysterious messages, and speculation escalated after a sudden clip of the return of CEO, Mr. Hamad Mubarak Al -Hajri from Brazil, urgently, amid comments and questions about a “crisis” or a possible penetration within Snowno. But all of this, as it turned out later at the official press conference, was only a smart prelude to a teaser that was prepared with great care by the Creative Marketing Team in Snono.
“What we did was not only to generate excitement, but to show who we are really – we are not just a technical company, we are experiments, we narrate stories with new and realistic methods, and we link people to values, not only with products and services,” said Mr. Hamad Mubarak Al -Hajri, the founder and CEO of Senonu, during a press conference in the presence of local media alongside the influencers and social media activists.
Al -Hajri added: “Behind every screen and every idea, there is a person who feels, thinks and tired. This campaign reminds us that sympathy and the quality of professional life are not just words – but rather the basis for the success of any team. ”
Campaign from people and to them
At the end of his speech, Mr. Hamad Mubarak Al -Hajri said: “In the end, we say to you like what we always have in Sno, we are the hand of a unit, we rejoice with you and grow up with you, and today we inaugurate a campaign from you and you … so prepare, the millions are waiting for you, and enthusiasm is just what he started!”
A message that comes into contact with the audience
In intelligence and depth, Snono chose to coincide with the month of mental health awareness, which gave a strong human dimension to the scene of the “artificial chaos” that was filmed inside the headquarters. Where the acting scenes came to highlight the abnormal pressures of work, and emphasize the importance of building a healthy and respectful environment in each institution.
The real champion marketing team
Behind this tight plot there was a young, Qatari and diverse marketing team, who was able to transform the marketing concept from merely to a full artistic experience. Starting with the construction of the story, through the directing of the dramatic scenes, and ending with the Department of Digital Interaction through social media platforms, the team proved to have a deep understanding of the local market, and a unique intelligence in generating emotional interaction. The use of storytellenge and linking the brand to exciting and real -looking events, making the campaign a modern topic in councils and groups, and creating an automatic momentum away from any paid ads in its beginning.
The biggest humanitarian award campaign
The campaign provides users with the opportunity to win more than 5 million Qatari riyals in cash, with 25 winners and a major prize worth 2 million Qatari riyals, and all that the customer needs is to implement a request worth 50 riyals only via the Snowo application – a value that does not exceed the average daily spending for most users, which makes the participation easy and open to all.
S5: A new start
The campaign falls within the framework of the launch of the new era of the Sinonu Digital System – S5, which represents an integrated expansion phase of the Super App. This re -drawing the relationship between technology and human being, and enhances the status of Snono as an engine for innovation in Qatar and the region.
Voice different
At a time when the ads became similar and routine, Snonu came out of the ordinary, and presented an insecure campaign, but rather. A campaign launched from inside its headquarters, shared with real faces of its employees, and reached the hearts of her fans before they reached their phones.